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抖音廣告怎么投放?常用的五種推廣方法

來(lái)源:m.hfjtr.cn   發(fā)布時(shí)間:2024-06-17 17:30:12  瀏覽:0

1、巨量引擎抖音信息流廣告

1. Massive engine Tiktok information flow advertisement

巨量引擎信息流廣告是我們目前在主做的一種廣告形式,適合各行業(yè)投放推廣,不需要太復(fù)雜的操作,可以聯(lián)系抖音代理直接開(kāi)通,或者聯(lián)系我們也可以,適合投線索留資,表單電話,私信等等優(yōu)化目標(biāo)。

Massive engine information flow advertising is a form of advertising that we are currently focusing on. It is suitable for various industries to launch and promote. It does not need too complex operations. You can contact the official agent of Tiktok to directly launch it, or contact us. It is suitable for optimizing the goals of investment lead retention, form phone calls, private letters, etc.

注:需要有營(yíng)業(yè)執(zhí)照和相關(guān)行業(yè)資質(zhì)。

Note: A business license and relevant industry qualifications are required.

2、巨量引擎抖音搜索廣告

2. Massive engine Tiktok search ads

抖音搜索廣告也是抖音信息流廣告里面的一種,只需要開(kāi)通巨量引擎賬戶,就可以直接在后臺(tái)搭建搜索競(jìng)價(jià)廣告,設(shè)置好我們的行業(yè)關(guān)鍵詞即可。

Tiktok search advertising is also one of Tiktok information flow advertising. Just open a huge number of engine accounts, you can directly set up search auction advertising in the background, and set our industry keywords.

注:適合大部分行業(yè),客資相對(duì)比較精準(zhǔn),量較小。

Note: Suitable for most industries, with relatively accurate customer information and small volume.

3、抖音SEO排名推廣

3. Tiktok SEO ranking promotion

抖音SEO排名推廣跟抖音搜索廣告投放是有所區(qū)別的,抖音搜索廣告可以直接從巨量引擎后臺(tái)花錢(qián)投放的,有固定的位置,而抖音SEO搜索排名推廣是客戶自己發(fā)布作品后被搜索引擎收錄排名上去的。

17007456007b5c50短視頻運(yùn)營(yíng)小程序開(kāi)發(fā)t

Tiktok SEO ranking promotion is different from Tiktok search advertising. Tiktok search advertising can be directly launched from the background of a large number of engines, and has a fixed location. Tiktok SEO ranking promotion is a product that is included and ranked by search engines after customers publish their own works.

注:需要有一定的技巧,和大搜知識(shí),布局好關(guān)鍵詞。

Note: It is necessary to have certain skills and extensive search knowledge, and layout keywords well.

4、DOU+推廣

4. DOU+Promotion

抖加相對(duì)來(lái)說(shuō)比較簡(jiǎn)單,只要發(fā)布作品后,就可以直接在作品下方投放抖加,適合預(yù)算小的客戶,但是不能投放營(yíng)銷(xiāo)性質(zhì)比較強(qiáng)的廣告視頻。

TikTok is relatively simple, as long as the work is published, TikTok can be directly placed below the work, suitable for customers with small budgets, but cannot place advertising videos with strong marketing characteristics.

注:小預(yù)算投放,營(yíng)銷(xiāo)目的不能太強(qiáng)。

Note: Small budget investment should not have too strong marketing objectives.

5、直播間推廣

5. Live room promotion

直播間推廣這是我們大多數(shù)人熟知的常規(guī)模式,每個(gè)企業(yè)都合適去做。不過(guò)這種渠道需要企業(yè)結(jié)合自己的產(chǎn)品特征和客戶群體的基點(diǎn),有效進(jìn)行內(nèi)容策劃和對(duì)賬號(hào)的長(zhǎng)期打磨。適用類(lèi)型:所有企業(yè),可以掛小黃車(chē)也可直接帶貨。

Live streaming promotion is a common model that most of us are familiar with, and it is suitable for every enterprise to do so. However, this type of channel requires enterprises to combine their own product characteristics and customer base points, effectively plan content, and long-term polish accounts. Applicable type: For all enterprises, they can either hang small yellow cars or directly carry goods.

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